Singapore in the 1930s was a place where the young could literally drink and eat their way to health. Both of these advertisements are from the same issue of a paper from 1933.

The gist of the text in the advertisement below is as follows: Why are these women so relaxed? Because their babies are healthy. And why are their babies healthy? Because they consume Lactogen: The Natural Milk Food for Infants and Invalids.

With lactose-tolerant kids, a parent could then move on to the really good stuff – Kepler Cod Liver Oil with Malt Extract. Yummy!!! Mommy, can I have some more?!!

Don’t you wish you could have grown up in Singapore in the 1930s?

Somehow I think that I would have BECOME an invalid if I had consumed that stuff. . .